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Brand, industry and agency updates from across the globe

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"In Real Life"

Introducing the post-reality world

Stadium Naming Rights + Age

An investment in young sports fans

:60 of Naming Rights

Trends in naming rights sponsorships

New Research: Stadium Naming Rights

Sports fans report on fit and feel of corporate sponsors

Holiday Shopping = Brand Opportunity

Tapping the potential of experiential at retail

C-Suite Stars

Bryan Rasch named 2017 CIO of the Year

"In Real Life"

Changing the way we buy

"In Real Life"

Changing the way we play

The 2017 IT List

GMR named among top 100 event agencies by Event Marketer

"In Real Life"

Changing the way we explore